Before Microsoft’s rise and fall, before there was even Windows, there was Excel. The original development team behind the spreadsheet software celebrated the 30th anniversary of the program’s release last weekend. Back in 1985, the dominant spreadsheet software on the market was Lotus 1-2-3. It...
*Danger, Will Robinson! Danger!!* Sucuri.net is reporting a masive growth of a very nasty malware infection that hits mostly Wordpress powered websites. The biggest takeaway - If your site becomes infected google will blacklist it. This means any and all search engine optimization work you have done...
Many b2b marketers still perceive social media and social marketing as purely the domain of consumer marketing and dismiss them as (probably) an ineffective business communications channel. And this is interesting, because in the b2b space, prospects and customers may be up to 57% of the...
by BRETT RELANDER, entrepreneur.com Visual marketing has become a critical component of reaching target customers in today's competitive business landscape. In fact, 20 percent of marketers report that their visual content has been twice as effective than their text content. The reason is the power of visual marketing....
by Frederic Lardinois (@fredericl) There’s nothing wrong with app install ads, but too often now, you click on a mobile search result, and when the site loads, a giant app install interstitial pops up that prompts you to install that site’s app. Those ads typically block...
REAL PUBLICISTS BREAK DOWN HOW PR & DIGITAL MARKETING REALLY WORKS, REALLY Every week, we receive a digital boatload of e-mail from indie artists who want to know if they should invest in a publicist and digital marketing to help push their new song or album to the...
Target’s No. 1 Goal: To Become a Leader in Digital Customer Engagement By: Jim Tierney, Loyalty360 Brian Cornell has been CEO at Target for a little more than a year and his drive toward enhanced customer engagement, customer experience, and, ultimately, brand loyalty is very apparent. Cornell’s No....
SPECIAL EVENT: Live TedxUtica Pre-show with the Uticast! SPECIAL EVENT: Live TedxUtica Pre-show with the Uticast! Venturetechnica is proud to announce a partnership with Madeinutica.com and The Uticast podcast to bring you a very special red carpet preshow before the 2015 TedxUtica event. [embedded content] Fire up the 315live...
Source: 25 Digital-Marketing and Social-Media Experts to Follow on Twitter by: JONATHAN LONG Founder and CEO, Market Domination Media Twitter is a great source of information. Every tweet is 140 characters or less, allowing you to quickly scan your feed and engage with the content that interests you. While...
There was a very interesting article recently on Loyalty360.org that explains to us how marketers are lagging in digital customer engagement. This is exactly the issue that the Venturetechnica Digital Engagement Machine is here to solve. We combine and coordinate your engagement efforts across all...